Selected work, ongoing explorations, and experiments brought into the world.

Saudi Art Map
2026Brand identity, editorial & digital
A bilingual identity for discovering Saudi Arabia’s art scene. Rooted in AlUla, shaped by a weekly art calendar, and designed to turn curiosity into a visit.

Together
2026Visual identity & digital experience
An identity and digital invitation for a cultural event in London.
Exposed Wiring
2025—ongoingIdentity, Product, Creative Practice
A creative practice exploring how we think, decide and create—and building tools and systems around those patterns.

FuTopia Zanzibar
2025Visual Identity, Festival
A distinctive identity for FuTopia Zanzibar, extending from a custom logotype into the festival’s visual world.

Louder
2025Brand Identity, Digital Platform
A platform identity built to protect and amplify independent African artists.

The Africa Centre
2024Anniversary Identity, Campaign
A 60th-anniversary identity and campaign for The Africa Centre, rooted in the architecture of its London home.
The Rest
2024Brand Identity, Art Direction, Event Communications
A sanctuary and residency for displaced artists in Nairobi, with a public programme of art, film and music.

Sauti za Busara
2023Brand Identity, Festival System
A refreshed identity for one of East Africa's leading music festivals.
SYB.ZERO
OngoingWorldbuilding, Motion
A darker signal system for synthetic identity, desert memory and machine folklore.
The Creative Elementary
2022—ongoingCreative Research, Visual Systems, Content Design
A visual research practice for making the hidden mechanics of creativity visible.

Photography
OngoingPhotography
Portraiture as color composition — people, wardrobe, light, graphic framing and flat color fields organising the frame.
Have a project in mind?
I help cultural institutions, festivals, and ambitious public projects turn complex ideas into clear identities, communication systems, and digital experiences.